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APE: Stop Double Spacing Confirmed, How to Self Publish Without Looking It & Other Reasons Why You Must Read the Latest Book From Guy Kawasaki

APE (Author, Publisher, Entrepreneur) How to Publish a Book, by Guy Kawasaki & Shawn Welch  and I had to read it!

I enjoy writing and helping to get people get out of their own way; I have given some thought to writing a book on how I help people accomplish this, but that always sounded way too daunting. Then I read Kawasaki and Welch’s book, which reads like an instruction manual on how to navigate the world of self-publishing.

Make no mistake, they do not romanticize the effort that it takes and it is a bit overwhelming at first read, but VALUABLE? ABSOLUTELY!

Why?

  • Step by step from soup to nuts on what to do, where to look, what to look out for and why.
  • Great overview of the publishing world, how it works and why it works or worked the way it did (past and present)
    • this really helped give some perspective on the process and the market in general and how it has changed
    • it validated why eBooks are the here and now, especially if they are relevant
  • The book provides so much insight and clear direction, with lots of examples and pictures, you feel like you should have paid by the hour to a consultant.
  • Even with this book in your back pocket, you still have to be a writer, and a decent one at that. good news there is a great deal of focus on writing and grammar which I was pleased with (along with additional resources beyond this book).
  • Tons of recommended resources beyond this book from publishing to marketing/broadcasting, cover art to set up. These recommendations would take you hours on google to find and research, only to wonder who was paid for what or $$$ in trial and error or consultancy fees.
  • It is humorous, direct and shoots straight therefore although sometimes you feel overwhelmed up pops a comment that makes you smile even for a moment!
  • It is $9.99 on Amazon for Kindle hardly a major investment

Overall, great book I recommend reading 1st as an overview and then in concert with your efforts in writing your book!
APE: How to Publish a Book

Guy Kawasaki is the author of APE, What the Plus!, Enchantment, and nine other books. He is also the co-founder of Alltop.com, an “online magazine rack” of popular topics on the web. Previously, he was the chief evangelist of Apple. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

Shawn Welch is the author of From Idea to App, iOS 5 Core Frameworks, and iOS 6 for Developers as well as the developer of several iOS apps. Previously he worked as a senior media-editor for Pearson Education. He also helped pioneer many of Pearson’s earliest efforts in iPad solutions. Welch has a BS from Kansas State University.

About americandreamrevised

A manager, recruiter, trainer and foodie! When you are asked over and over again for tips on how to find a job, increase your sales, how to create connections or recommendations for restaurants, recipes and creative party fare at some point you have to do something with all of the information. Those who know me and have borrowed “recipes” from me know that I do not write anything down and can barely measure, I do not know how to follow instructions and my strength is not in the detail but in the experience of your senses.

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